A multi-day K-culture experience designed to connect Korean brands, creators, consumers, and U.S. market opportunities — anchored in Seattle and built by OCAAT.
OCAAT's signature cultural and business platform — currently developing for an October 2026 debut.
K-ERA FEST Seattle 2026 is OCAAT's flagship cultural and business initiative — designed to connect Korean brands, creators, consumers, and U.S. market opportunities through a multi-day K-culture experience in Seattle.
The festival is being built to do what most cultural events don't: bridge consumer celebration with serious business outcomes. K-beauty and K-food brands meet U.S. buyers. Influencers meet audiences. Creators meet platforms. And a city becomes a stage for a global moment.
We are currently developing partnership opportunities across sponsors, brand activations, media partners, and venue collaborators. Inquiries are welcome.
K-ERA FEST is structured around five experiences — each designed to engage different audiences while reinforcing a single, coordinated cultural moment.
A curated exhibition floor where leading Korean beauty and food brands meet U.S. buyers, distributors, and consumers in a setting built for both discovery and serious business.
Closed-door programming designed to connect Korean brand leaders with U.S. retail buyers, distributors, investors, and category partners — relationship-first, not booth-first.
Hosted experiences for Korean and U.S. influencers, creators, and VIP guests — combining content access, brand integration, and high-trust hospitality.
A signature consumer activation pairing wellness, K-beauty branding, and community participation — open to attendees and the Seattle public.
A headline music moment to close the festival — bringing the energy of contemporary K-culture together with the audience the week has cultivated.
Panels, tastings, demos, and showcase moments designed for press, partners, and culturally curious audiences across the week.
Seattle sits at one of the most natural intersections between Korea and the United States. As a major Pacific Rim gateway with deep ties to Asia, a strong creative economy, and an audience genuinely engaged with global culture, it's positioned to host this kind of cultural and business platform with credibility.
The city's logistics infrastructure, hospitality footprint, and direct connections to Korea make it practical for Korean brands and delegations — while its tech, retail, and consumer ecosystems give the festival a serious business backbone.
For OCAAT, Seattle is more than a venue. It's home — and it's the network we know best.
K-ERA FEST is designed to be built with — not just attended by — its partners. We're positioned to work with sponsors, brand activators, media partners, hospitality collaborators, and cultural institutions who see the value of a coordinated Korea–U.S. cultural moment.
If your brand, organization, or platform belongs in the Korea–U.S. cultural conversation, we'd love to talk early.